General email statistics, you need to get on board if you are not already.
The total number of worldwide email accounts is expected to increase to over 4.3 billion accounts by year-end 2016.
Employees spend 13 of their working hours each week in their email inbox (on average).
92% of online adults use email, with 61% using it on an average day.
57% of email subscribers spend 10-60 minutes browsing marketing emails during the week.
90% of email gets delivered to the intended recipient’s inbox (compared to only 2% of your Facebook fans see your posts in their News Feed).
68% of people say they base their decision to open an email on the ‘From’ name.
Across all editions, Outlook accounts for 56% of all desktop email opens and nearly 16% of total opens in any environment.
Six in ten (61%) workers who use the Internet say email is “very important” for doing their job.
Non-office-based workers to say the Internet, email, and cell phones have given them more flexibility in the hours they work (51% vs. 19%) but also that these tools have increased the amount of time spent working (47% vs.18%).
83% of B2B marketers use email newsletters for content marketing.
76% of marketers see active growth in their number of email subscribers.
Open rate is highest when companies send two emails per month.
Email marketing technology is used by 82% of B2B and B2C companies.